The Churn Crisis: Why Poor Acquisition Fit Is Killing AI SaaS
AI SaaS churn is often not a product problem. It is a matching problem caused by interruption-based acquisition and weak-fit discovery.
Inward Blog
Writing on inverse advertising and demand-first discovery.
Product notes, market thinking, and operating lessons from building Inward.
Beyond the SEO Trap: Why #1 Rankings Do Not Guarantee the Best Fit
Search visibility often reflects marketing infrastructure, not suitability. Inverse advertising offers a demand-first alternative for users and niche builders.
How Inward's Fixed-Fee Model Keeps Advertising Spam-Free
Why fixed-fee provider participation turns every response into an economic decision, filtering spam before it reaches the user.